7 Ways to Make Sustainability “Business as Usual” for Each individual Employee

Released 03-11-20

Submitted by DOW

Sustainability is a lot more than an critical ambition at Dow. It is essential to how we utilize science to push major-line progress, boost our operations, interact workforce and assist innovate for our consumers. In limited, it is an critical part of our approach for prolonged-expression success.

Bringing sustainability to the heart of what we do and why we do it will help it grow to be company as typical. The extra that personnel use a sustainability lens to make decisions, the extra that new sustainable improvements and small business designs just take root. But how do we get to a spot wherever all personnel see sustainability as portion of their work?

No doubt, it is a significant obstacle. There’s no a single-size-suits-all remedy. Nonetheless, we believe that that engaging our workers in sustainability will not only expand our impression and aggressive edge – it will make for extra satisfied, concerned staff members, far too. Several experiments have proven employees want to work for a goal and that participating in a company’s sustainability work enhances career fulfillment and over-all emotions for the business.

That is why we’re functioning hard to acquire steps to have interaction personnel in our sustainability agenda and empower them to enable generate good modify. Here are 7 means that we’re driving personnel engagement about our 2025 Sustainability Aims:

Making knowledge and abilities: Educating workforce and establishing the following generation of sustainability leaders in our Corporation is essential to advancing our aims. Due to the fact 2017, our Dow Sustainability Academy has provided hundreds of workers with the arms-on working experience they need to have to convey sustainability company insights into their careers. In partnership with the University of Michigan’s Erb Institute, employees expend an immersive four days on the College of Michigan campus discovering the fundamentals of sustainability. They then perform on a six-thirty day period team venture aligned to our 2025 Sustainability Plans. In addition, each individual worker has the option to be part of our Sustainability Network, which gathers Dow people today alongside one another globally and regionally for instruction or consciousness-creating actions.

Encouraging an owner’s mentality: Just like security, we want all employees to own sustainability and see it as element of their employment. That’s why for the first time in 2020, we’re tying employees’ variable payment to environmental, social and governance metrics that consist of an yearly focus on all over our “World-Top Functions Performance” 2025 Sustainability Goal. This way, sustainability performance is rewarded and recognized.

Integrating sustainability into business enterprise strategies and R&D determination-building framework: To develop sustainability into our existing company procedures, we’re asking our enterprise units to draft their possess sustainability options in alignment with our 2025 Sustainability Aims. This can help every single business and their employees to generate innovations that aid customers’ sustainability requires and enhance our best-line profits growth. For instance, the Packaging and Specialty Plastics business has collaborated with companions throughout the world to make strong polymer-modified asphalt streets from recycled plastics – earning Dow a place on Fortune’s 2019 “Change the World” listing. In the meantime, our Industrial Options organization has worked along with shoppers to innovate the award-winning ECOFAST™ Pure Sustainable Textile Remedy, which decreases the environmental affect of dyeing cotton cloth and meets the Zero Discharge of Harmful Chemicals’ Roadmap to Zero Programme requirements.

Gratifying innovation and strategies that travel value: We’ve recognized the annual #DOW2025 Awards to rejoice innovative jobs that contribute the two business and sustainability rewards to Dow. Together, the assignments display the major influence that can be created when groups integrate sustainability into their each day business considering. Winning initiatives have included our Dow-International Olympic Committee Formal Carbon Partnership and remediation tasks that incorporate character-dependent solutions at our internet sites.

Supplying chances for employees to build sustainable collaborations and get included: Encouraging contemporary strategies and volunteer engagement is aiding our workforce enhance the impact of our sustainability routines in our communities. As a result of our Organization Impression Fund, workers are invited to submit suggestions that leverage our know-how and knowledge to aid collaborative sustainability assignments that boost pertinent, extended-term group change. Latest projects include Job Butterfly in Africa, in which Dow folks served to make improvements to waste administration and boost economic chances by funding “wastentreprenuers.” Globally, countless numbers of Dow individuals also have participated in a cleanup work called #PullingOurWeight, which provides jointly workforce, associates, buyers and community organizations to not only clear up nearby waterways but educate them firsthand on the importance of right waste disposal and recycling.

Involving external stakeholders and sharing our development: Global troubles these kinds of as weather modify and ocean waste are large, multifaceted problems that will have to have collaboration from a variety of stakeholders to assistance remedy. That is why we locate value in developing collaborative networks and sharing our know-how to generate systematic transform. In addition to on a regular basis reporting development on our sustainability targets, we also are getting the direct on industry-wide attempts such as the Alliance to Conclusion Plastic Waste, a non-earnings world-wide initiative concentrated on developing waste disposal infrastructure and driving a shut-loop financial state for plastics. By speaking our progress and concentrating on endeavours that provide shared value to our communities, sustainability gets to be a level of satisfaction among staff members.

Unleash your men and women and help grassroots efforts: Over the last number of years, a variety of teams have come together to develop communities of observe all-around sustainability subjects that are important to them. For example, there is a communications group of observe in which international communicators from business, functionality and geography meet to share finest techniques, leverage sustainability programs and enhance sustainability acumen. Or, the Recycling local community of apply, which features a system for open dialogue with the intent of bringing together these seeking to leverage suggestions for their site/facility.

 Most of us want to do get the job done that is fulfilling and tends to make a difference. By integrating sustainability across our organization and giving many outlets for staff members to channel their enthusiasm and reason through their get the job done, we can aid workforce transform from bystanders into agents of favourable improve. Which is not only very good for our staff members and business enterprise, it is great for our communities and world, too!

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