Gupshup Launches a New Messaging Channel, GIP, to Enrich Business Communications with Shoppers

Gupshup these days introduced the start of a new IP-based messaging channel that will enhance the way organizations connect with customers. The Gupshup IP (GIP) messaging channel permits abundant, interactive, conversational ordeals on any machine globally, without the need of demanding an application down load of any sort. This will speed up the emerging development of conversational messaging between enterprises.

GIP gives advanced functions which include the capacity to send messages with prosperous media (pictures, audio, video clip, documents, and many others.), structured playing cards and interactive buttons. It also allows two-way discussions together with the capacity to acquire-with a user’s permission—user pics and spot. It delivers APIs that can be employed to combine consumer-help instruments, automatic chatbots or other methods. It gives safe capabilities these types of as stop-to-finish encryption and time-certain disappearing messages. GIP is built-in with payment techniques to allow just one-simply click payment encounter for ecommerce, gaming or information subscriptions. It delivers substantial capacity for companies to incorporate or customise their branding on the chat floor.

“Organizations are more and more adopting conversational messaging to assistance their prospects and offer to them. GIP offers enterprises a potent, new software with sophisticated attributes that expands conversational attain to each individual cell user throughout the world”, explained Beerud Sheth, Chief Executive Officer, Gupshup.

GIP is previously staying used by early adopter firms throughout various industries. GIP allows new kinds of conversational encounters previously not doable. Marketers can make advertising and marketing strategies interactive and personalized across any medium. Builders can embed chat bots in A2P text messages. Compact corporations can merge their campaigns and catalogs into a seamless knowledge. Sport builders can create mini-game titles leveraging conversations, and app builders can construct mini-packages with light-weight encounters that reduce the want for high-priced application advertising and marketing. The opportunities are infinite.

For a lot more facts, and to speak with Sheth, get in touch with Richard Laermer of RLM PR 212-741-5106 X 216 [email protected]

About Gupshup

Headquartered in Silicon Valley, Gupshup is the major good messaging platform for constructing sophisticated messaging providers and chat bots immediately and very easily. It delivers cross-platform messaging APIs for SMS, Whatsapp, RCS, GIP and above 30 other messaging channels. It also offers bot builder equipment and expert services to help even the most state-of-the-art use-scenarios. Gupshup is made use of by extra than 50,000 developers making providers that course of action in excess of 5 billion messages per month and much more than 250 billion cumulative. To study additional about Gupshup, make sure you log on to