Gupshup launches a new messaging channel, GIP, to enrich company communications with people

GIP provides advanced characteristics together with the skill to mail messages with prosperous media (images, audio, video, files, and many others.), structured cards and interactive buttons. It also permits two-way discussions together with the means to assemble-with a user’s authorization-user photographs and locale. It gives APIs that can be made use of to combine consumer-help tools, automatic chatbots or other methods. It gives secure features these as conclude-to-close encryption and time-sure disappearing messages. GIP is integrated with payment systems to allow just one-click on payment experience for ecommerce, gaming or articles subscriptions. It gives considerable ability for firms to increase or customize their branding on the chat floor.

“Corporations are significantly adopting conversational messaging to help their shoppers and offer to them. GIP provides companies a strong, new device with advanced attributes that expands conversational achieve to each individual mobile person worldwide,” reported Beerud Sheth, Main Govt Officer, Gupshup. 

GIP is previously becoming utilised by early adopter firms across several industries. GIP allows new forms of conversational ordeals previously not feasible. Entrepreneurs can make promotion campaigns interactive and personalized throughout any medium. Builders can embed chat bots in A2P textual content messages. Tiny enterprises can merge their campaigns and catalogs into a seamless encounter. Recreation builders can create mini-game titles leveraging conversations, and app builders can construct mini-courses with light-weight ordeals that lower the want for costly app marketing. The alternatives are endless.

About Gupshup

Headquartered in Silicon Valley, Gupshup is the top wise messaging platform for creating state-of-the-art messaging companies and chat bots immediately and very easily. It presents cross-platform messaging APIs for SMS, Whatsapp, RCS, GIP and more than 30 other messaging channels. It also offers bot builder tools and providers to help even the most sophisticated use-situations. Gupshup is made use of by additional than 50,000 builders constructing expert services that process over 5 billion messages for each month and more than 250 billion cumulative. To find out far more about Gupshup, remember to log on to

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